Co-Design Workshop

A co-design device to imagine the customer experience

Context

Tënk is a European subscription video-on-demand (SVOD) platform.
It is dedicated to auteur or creative documentaries and offers a permanent schedule of 60 to 80 videos that can be viewed immediately.

Targets

Students
Film professionals
Documentary enthusiasts

Concept

With the team of Tënk (about 10 people) we realized a Co-design workshop by imagining the customer experience of the future website.

Design scope

Imagine the customer experience: personae, typical customer path, tree structure, zoning of main templates, visual moodboard
Co-design workshop over several days
A SVOD platform

Results

1 storyboard

1 kit ready for integration

3 personae and associated customer background