An inbound marketing system to recruit candidates

Design, development and implementation of 4 one page under a Wordpress environment

Context

The Ynov Group is the French leader in digital training.

Targets

Student candidates
Parents of students
Teachers
Partner companies

Concept

Paris Ynov Campus is offering a unique concept from the start of the school year in September 2017, which aims to bring together 3 schools on the same campus: IT, design, communication, management and audiovisual.

Design scope

A turnkey system that can be deployed at several sites :

1 framing workshop
1 experience web workshop
1 inbound marketing workshop
4 responsives one page
Support and training

Results

An operational and recruitment-oriented inbound marketing system, involving employees through the implementation of 3 co-design workshops to define the user experience of the system.

3

co-design workshop

12

Embedded employees