RETHINK THE USER JOURNEY WITH EMPLOYEES OF THE COMPANY
Reflection workshops on digital design and production
Context
For more than 30 years, Logémaine has been a recognized expert in the construction and renovation of single-family homes in the west and the Angevine agglomeration. At Logémaine, each project is unique. Logémaine does not design houses on catalogue but transforms everyone's dreams into reality.
Targets
First-time buyers individuals
Secondary accessors
BtoB
Concept
We have supported a dynamic team representing each division (sales, customer relations and architect) in the design and implementation of their new digital platform.
Design scope
1 web experience workshop
1 social media workshop
Creation of a Wordpress site
Implementation of a module allowing to filter each project according to its desires
Setting up a conversation module
Optimization of the site structure for SEO
Results
A team accustomed to good digital practices, a consolidated editorial planning.
A steering cockpit to measure the performance of the device