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PROVIDE PROFESSIONALS WITH VIDEO CONTENT HOSTED ON A BTOB PLATFORM

Development of a multi-screen website

ARTE SALES

ARTE Sales is the international programme sales arm of the European public channel ARTE. With a catalogue of more than 4,000 hours of documentaries, ARTE Sales is the leading distributor of documentaries on all 5 continents.

Our work consisted in redesigning their online catalogue by streamlining the user experience and optimizing ergo-design in order to maximize transofrmation opportunities.

Targets

  • Audiovisual producers
  • International buyers of audiovisual programmes
  • Public institutions
  • Educational staff

Concept

Design of an online catalogue of 3,000 video programmes, eleven main themes, for audiovisual or education professionals. Online ordering, or the possibility of booking a programme before it is put online.

Beyond the design of a functional website offering an intuitive and fast path, we have focused our thinking on mobility. The user target group often consults the site's content when travelling. Responsive design was therefore at the heart of the catalogue redesign.

Design scope

  • A BtoB website in responsive design
  • An online catalogue of audiovisual programmes
  • A space for booking and financing programmes
  • Monitoring of publications (under production of creative media)

Results

Today, on a desktop, mobile and tablet computer, the site offers a similar, fluid and constant experience. Programs can be ordered and viewed on any media, always maintaining optimal image quality.

4000H
of videos
hosted

Digital experiences

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INBOUND MARKETING

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